Hernando Saieh Diago

Senior Product Designer by day. Creative Polymath by night. Storyteller at heart.

I'm Nando, an audience-centered filmmaker turned user-centered designer.

View my workGet in touch

Selected Work

More case studies coming soon...

In your pocket

Nando App

A small box of tools I use every day, built as an app you can install on your phone. Here is what it is and why I made it.

Meet the app
  • Guitar Tuner
  • Dumbbells
  • Timer
  • Player

Now spinning

Nando's Music Space

Between projects, I make music, and there is a whole room of it: albums to play, and a few little toys to mess around with.

Step into the Music Space
  • Jungle Memory Card
  • Rosewave Changes
  • Classical Muse
  • Scale Lantern
  • Kind Of Jazzy

About

  • Product Designer
  • Communicator
  • Filmmaker
  • Creative Writer
  • Podcast Host
  • Musician
  • Claude Enthusiast

I'm Nando, a product designer passionate about storytelling, systems thinking, and problem-solving. My background in communication and filmmaking sharpened my skills in crafting narratives that engage and inspire. Today, I channel that passion into UX design, creating intuitive, purposeful, and human-centered products.

In 2025, I completed my Master's in UX Design and Direction at Elisava in Barcelona. This experience deepened my ability to bridge research, design systems, and storytelling into end-to-end product solutions.

When I'm not working, I find solace in the six strings of my acoustic guitar. It allows me to express myself without limitations or judgements.

I also enjoy learning from others through my podcast, Nandología, because I believe that creativity is a conversation: no absolutes, and constant opportunities to learn.

by the way, in case you're feeling playful:

Experience

  • 2025–Present
    Senior Product DesignerDesign Squads / Hibrids
  • 2021–2025
    Product Designer → Senior Product DesignerKoombea
  • 2020–2021
    Visual DesignerPipe Toro

Education

  • 2024–2025
    Master's in UX Design & DirectionElisava Barcelona
  • 2021
    Course in UX DesignAcámica
  • 2014–2019
    BA in CommunicationsUniversidad Javeriana

Skills & Expertise

  • UX Research & Strategy
  • Design Systems
  • Interaction Design
  • Visual Direction
  • Accessibility (WCAG)
  • Filmmaking & Storytelling
  • Figma
  • Prototyping

Side Projects

Substack

Colombian Cinephile

A Colombian's opinions on cinema at large.

Visit itch.io

Games & Apps

Interactive experiments, pixel games, and small tools.

Visit Music Space

Music & Toys

Original compositions, plus little browser toys to play with.

Visit Nandología

Blog & Podcast

Essays and conversations on creativity.

Visit Web App

PixTune

Generate waveform videos with a cool 80s pixel aesthetic.

Visit Web App

Subtl

Upload a video and subtitle file, edit your subs in sync, then export the polished SRT.

Visit Web App

Game of Life

Conway's Game of Life in 3D, with a step-by-step explainer and a piano mode.

Visit

Get in Touch

I'm always open to discussing new projects, creative ideas, or opportunities to be part of your vision.

nandosadi@gmail.com
linkedin.com/in/hsaiehnandologia.com